Thursday, 23 June 2011

Research and Planning - Box Office Research

The genre of the movie teaser trailer I am going to create is a horror genre. I think this is a good genre to go for because it is very popular and profitable. From researching into box office information I was able to find what movies/genres were most popular which supports my decision to produce a horror teaser trailer.

I found information from a reliable source of 'IMDB' and found a section which tells you the amount of money UK films take. 'Insidious' is a horror genre movie, it was released 29th April and has a target audience of 15+. The budget was $1,500,000 and on the opening weekend took £208,313 and overall took £6,827,578. This shows that the horror movie was very popular as it is 7th in the UK charts and extremely profitable by nearly doubling in UK money. For this reason I think by creating a teaser trailer that is a horror genre would be a very good idea as they are popular and take alot of money.

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